Take an innovative approach to scaling your business with Chptr Three - providing D2C marketing expertise to start-ups, scale-ups and SMEs across all industries.
Hi, I'm Alex, a marketing consultant with over 20 years of proven results from working on some of the biggest global brands and hyper growth scale-ups.
My focus is on working with D2C businesses to fully understand the customer and business goals, and develop focussed strategies and plans to achieve bottom line results for the business. I'm not interested in vanity metrics, if it doesn't deliver revenue and profit it won't be on the plan.
Whether you're in hyper growth stage and are looking to go even faster, or you're looking to accelerate an established business I can provide both the strategy and execution to achieve your goals.
Whether you're early stage or established, I can support with defining the fundamentals of your business by understanding the market and your customers, developing the right proposition to achieve product market fit (PMF), and create business models to project revenue and profitability.
Growth doesn't come without acquiring customers and my expertise can support you in both growing existing channels as well as crafting the optimal mix of channels to deliver incremental and efficient customer acquisition.
.svg)
Some of the biggest wins can come from mapping out the full customer funnel and understanding the opportunities to increase revenue as well as reduce costs to make your business more profitable.
I have extensive experience in developing sites to deliver exceptional results, all focussed on understanding the customer and executing high impact conversion rate optimisation (CRO) programmes to achieve long-term success.
Achieve greater revenue and LTV from existing customers by increasing retention and loyalty through high impact CRM programmes that target customers with the right message at the right time.
Utilising your existing data to create rich and powerful analysis to support decision making. From dashboard creation to highly focussed trading packs, I can support your business understand where it is today, and what needs to happen in the future.
Support with delivering short-term projects, implementing a programme of improvements or strategic development. Engagements are usually 1-3 months.
Flexible consultancy service to support your business and marketing team. This is typically a set number of days per week for as long as you need support.
Longer term CMO/marketing director level support to develop overarching marketing strategies, develop teams and implement more significant campaigns and programmes. Usually 6 months+.
.png)
%202.png)
